Mortgage website designs · Open for loan officers

Ready-made mortgage website designs, branded to you.

Browse finished mortgage website designs by loan focus, pick the one that fits, and our team writes, brands, hosts and launches it. Lead-ready, very fast and built for Google, answer engines and AI search.

From $89/mo Month to month Live in 7 business days

6designs on the shelf, each with a live sample
5working calculators in every site
8loan-program pages written for you
6channels the AI Engine can answer
90+PageSpeed score every design is built to reach

On the shelf now

Six finished designs. Each one live.

Walk through the live samples

Tidewater

An airy, magazine-style site that walks first-time buyers from 'can I?' to 'apply'.

  • Editorial & airy
  • FHA & first-time buyers
  • Purchase
  • Solo LO
pairs with Shelf$89/mo + launchView design Live sample

Forge

A confident dark design built to turn rate-watchers into refinance applications.

  • Bold & dark
  • Refinance
  • Purchase
  • Broker
  • Solo LO
pairs with Showroom$169/mo + launchView design Live sample

Homefront

A steady, classic design for LOs who serve veterans, service members and military families.

  • Classic heritage
  • VA
  • Purchase
  • Solo LO
  • Branch / team
pairs with Showroom$169/mo + launchView design Live sample

Hearth

A calm, large-type design for reverse mortgage specialists and the families they advise.

  • Calm & large-type
  • Reverse
  • Solo LO
  • Branch / team
pairs with Shelf$89/mo + launchView design Live sample

Commons

A clean, grid-based branch site with a profile, apply link and funnel for every loan officer.

  • Clean corporate
  • Purchase
  • Refinance
  • Branch / team
pairs with Flagship$289/mo + launchView design Live sample

Turn it around

Pick it up and look at every side.

Swap designs and drag the devices to see how each one sits on a laptop and a phone. Most borrowers will meet your site on a phone first, so every design is built mobile-first.

  • Thumb-reachable apply buttons and a sticky call bar on phones
  • Calculators that work with one hand
  • Text sized for reading, not squinting
Drag to turn

Tidewater: An airy, magazine-style site that walks first-time buyers from 'can I?' to 'apply'.

Open this design

How it works

Track your order from shelf to live

No mystery about where your site is. Like a parcel, every order moves through five stations, and you see each one.

  1. 01 · Day 0

    Ordered

    Pick a design and plan, then fill in the onboarding form: NMLS details, programs, photos, tone.

  2. 02 · Days 1–2

    Branded

    We apply your logo, colours, headshot and compliance lines to the design you chose.

  3. 03 · Days 2–4

    Written

    Our writers draft your home, about and loan-program pages for your market and audience.

  4. 04 · Days 4–6

    Reviewed

    You and your compliance team review a private preview link and request changes.

  5. 05 · Day 7

    Live

    We connect your domain, submit sitemaps, switch on forms and hand you the keys.

New aisle · AI Engine

An AI that answers while you are closing loans.

Calls, website chat, texts, Facebook Messenger, Instagram DMs and TikTok messages (where the account's messaging access allows) all go to one assistant trained on your own information. It answers general questions, collects details and books a licensed LO. It never quotes rates or gives loan advice.

Infographic: One AI brain, every channel. 1: Phone calls. 2: Website chat. 3: Text messages. 4: Social DMs. 5: Books your calendar. With Trove the bowerbird mascot.
AI Receptionist Website chat Facebook & Instagram TikTok SMS
One inbox in your CRM. Human hand-off on every channel.

Price tags, out in the open

Three plans. No hidden aisles.

Every plan includes your chosen design, written pages, calculators, hosting, updates, schema and speed work. Pay yearly and save 15%.

MWS-SHELF · Solo loan officer

Shelf

One LO, one beautiful site, live fast.

$89/mo

+ $449 launch fee · live in 7 business days

  • Any catalogue design, branded to you
  • Copy written for you (home, about, 8 loan programs)
  • 5 working mortgage calculators
  • 1003-style application link or secure form
  • NMLS and Equal Housing compliance block
Choose Shelf
Most picked

MWS-SHOWROOM · LOs and brokers who want a lead machine

Showroom

The site plus the funnels, follow-up and content.

$169/mo

+ $449 launch fee · live in 7 business days

  • Everything in Shelf
  • 4 loan-program lead funnels
  • CRM pipeline with text and email follow-up
  • Reviews engine (request + showcase)
  • 2 written blog posts a month
Choose Showroom

MWS-FLAGSHIP · Branches and teams

Flagship

A branch site with a page and funnel for every LO.

$289/mo

+ $849 launch fee · live in 12 business days

  • Everything in Showroom
  • Up to 8 LO profile pages, each with its own apply link
  • Lead routing by LO or round-robin
  • Recruiting page for the branch
  • 4 written blog posts a month
Choose Flagship

Sample reviews

Hang-tags from the shop floor

We are a new shop, so we will not show you made-up praise. These tags are clearly marked samples that show how real reviews will appear on your own site.

  • Sample review
    “I picked Tidewater on a Tuesday night, filled in the onboarding form, and my first-time-buyer pages read better than anything I could have written myself.”
    Solo loan officer, Ohio
    Design: Tidewater · First-time buyers
  • Sample review
    “The break-even checker in the hero is the thing borrowers actually click. It answers 'is it worth it' before they ever call me.”
    Mortgage broker, Colorado
    Design: Forge · Refinance
  • Sample review
    “Homefront explains the Certificate of Eligibility and PCS timing the way I explain it at the kitchen table. Respectful and clear.”
    Loan officer near a base, Virginia
    Design: Homefront · VA
  • Sample review
    “Investors want numbers, not slogans. The DSCR calculator and the term-sheet form send me better-qualified requests.”
    Non-QM broker, Arizona
    Design: Ledger · DSCR
  • Sample review
    “The big type and the page for adult children changed the tone of my first calls. Families arrive with better questions.”
    Reverse mortgage specialist, Florida
    Design: Hearth · Reverse
  • Sample review
    “Every LO has their own page and apply link, and adding a new hire took one form. The recruiting page is a bonus.”
    Branch manager, 6 LOs, Minnesota
    Design: Commons · Branch

Sample reviews. Illustrative only, written to show how reviews will look on your site. Not from real customers (FTC 16 CFR Part 465). No Review or AggregateRating schema is emitted.

Fair comparison

DIY builder, agency, or the shop?

A DIY builder is cheap and slow to get right. A custom agency is flexible and expensive. A shop sits in between: finished designs, done for you, at a monthly price.

Read every comparison
Published prices checked 2026-10-19. Sources: wix.com/upgrade/website; morty.com/resources, LO Website Costs.
What you getDIY builderCustom agencyMortgage Website Shop
Typical price$17.77–$159.77/mo (Wix, billed yearly) + your time$3,000–$15,000+ upfront$89/mo + $449 launch
Who writes the pagesYouAgencyWe do
Mortgage calculatorsPlugins or embedsQuoted separately5 included
Compliance blockDIYVariesBuilt in
Schema, llms.txt, speed workPartialVariesEvery page
See it before you buyTemplates onlyMock-upsLive samples

Why now

Fewer LOs, choosier borrowers, higher stakes.

82,500

active mortgage loan originators in 2025, down 34% from about 125,000 in 2021.

MBA Chart of the Week (NMLS data), 2025-09

7.4%

average 30-year fixed rate, versus 6.27% a year earlier.

Freddie Mac PMMS, 2026-10-15

21%

of home purchases went to first-time buyers, a record low, with a median first-time buyer age of 40.

NAR 2025 Profile of Home Buyers and Sellers, 2025-11

What it means: borrowers compare more carefully and research longer. A clear, fast site that answers their questions is how a loan officer gets picked. Read more in our refinance-wave guide.

Help desk

Questions loan officers ask at the counter

Straight answers first. If yours is not here, the help desk has more.

01What exactly is Mortgage Website Shop?

Mortgage Website Shop is a catalogue of finished mortgage website designs. You pick a design, choose a plan and tell us about your business; our team brands it, writes the pages, sets up your calculators, application path and compliance block, hosts it and launches it. Shelf and Showroom sites typically go live 7 business days after we have your onboarding details.

02Is this a template I have to build myself?

No. The designs are ready-made, but the work is done for you. We write your copy, place your NMLS ID and licensing lines, connect your domain and keep the site updated. You review and approve; you never touch a page builder unless you want to.

03How much does a mortgage website cost here?

Plans start at $89 a month plus a one-time $449 launch fee. Showroom is $169/mo and Flagship for branches is $289/mo. Pay yearly and save 15%. The full price list, including add-ons and the AI Engine, is on the pricing page.

04Can two loan officers end up with the same-looking site?

Two LOs can start from the same catalogue design, but each site is re-branded with its own colours, logo, photography, copy and loan-program mix. Most visitors would not recognise the shared layout, the same way two homes built from one floor plan look different once they are lived in.

05Do the sites include mortgage calculators and an application?

Yes. Every plan includes 5 working calculators (payment, affordability, refinance break-even, debt-to-income and DSCR) and either a link to your own secure application portal or a 1003-style lead form. We never collect Social Security numbers on a plain web form.

06Are you a lender or can you give compliance advice?

Neither. We are a website and marketing provider. We build the NMLS, Equal Housing Opportunity and state licence elements into your design and explain what mortgage sites usually show, but your compliance officer or attorney approves the final wording.

07What is the AI Engine?

An optional add-on that answers your phone, website chat, text messages and social DMs with one AI trained on your own information. It answers general questions, collects details and books time with you. It never quotes rates, approves loans or gives loan advice, and it hands off to you whenever a conversation needs a licensed person.

08Will my site show up in Google and AI search?

We build every page with titles, descriptions, full JSON-LD schema, sitemaps, llms.txt and answer-first content. That gives search and AI engines what they need, but no honest provider can guarantee rankings or citations. We build to score 90+ on PageSpeed and report your real numbers after launch.

09Am I locked into a contract?

No. Plans are month to month with 30 days' notice. Your launch fee is refundable in full until we start building, and you can swap to a different catalogue design before launch at no charge.

10Can I see a real site built on each design?

Yes. Every design in the catalogue has a live sample site for a fictional lender, with a home page, a loan-program page, a working calculator and an application or enquiry page. They are labelled as samples and use placeholder NMLS numbers.

Your design is already on the shelf. Let's put your name on it.

Pick a design and a plan in about two minutes. We take it from there and keep you posted at every station.

Month to month Design swap before launch Launch fee refundable until build starts

Browse designsBuild my site